Seizing New Policy Opportunities to Enhance Market CompetitivenessNew Logistics Rules for Amazon’s European Sites: Meest’s EU Parcel Line Helps Sellers Cut Costs and Improve EfficiencySeizing New Policy Opportunities to Enhance Market Competitiveness

On May 15, 2025, Amazon’s European sites ushered in a major reform, announcing a reduction in logistics fees for some products and the exemption of return fees, which has brought new opportunities for sellers. Meanwhile, the Meest EU Parcel Line has become the focus of many sellers at this time, providing them with a more efficient and economical logistics solution.

Analysis of Amazon’s Logistics Fee Adjustment and Return Fee Exemption Policy

The adjustment of Amazon’s European sites mainly targets package-type products such as clothing, accessories, backpacks, and handbags, introducing seven new package size tiers. Distribution fees will be calculated based on the package size tier and product weight, rather than the greater of the product weight or dimensional weight. For each tier, the first 100 grams apply the basic rate, and each additional 100 grams will incur a fixed rate. This change has reduced FBA distribution fees for most related products, effectively easing sellers’ logistics cost burdens.

For product categories with high return rates such as backpacks and handbags, Amazon has even waived the return handling fee, requiring no additional action from sellers—the system will automatically exempt or refund related fees. The implementation of this policy undoubtedly provides more convenience and protection for sellers in handling returns.

Meest EU Parcel Line: The Ideal Choice for Sellers

The Meest EU Parcel Line is a logistics solution specially designed for small packages, suitable for products weighing no more than 2 kg. It offers advantages such as low transportation costs and short delivery times, making it the preferred choice for sellers under the new logistics rules of Amazon’s European sites.

The Meest EU Parcel Line stands out for calculating transportation fees based on the actual weight and volume of packages, which aligns with Amazon’s new logistics billing rules to further reduce sellers’ logistics costs. Meanwhile, the line provides end-to-end logistics tracking services, allowing sellers to real-time monitor the transportation status of packages, enhancing logistics transparency and controllability. Additionally, the Meest EU Parcel Line features fast customs clearance capabilities, ensuring packages pass through customs inspections quickly and smoothly, reducing customs clearance time and costs, and avoiding cargo delays caused by customs issues.

Seizing New Policy Opportunities to Enhance Market Competitiveness

With its advantages in logistics costs, delivery timeliness, package tracking, and customs clearance, the Meest EU Parcel Line has become an ideal choice for sellers to reduce logistics costs and improve operational efficiency under the new logistics rules of Amazon’s European sites. By partnering with reliable logistics providers like the Meest EU Parcel Line, sellers can fully leverage Amazon’s preferential policies, optimize logistics strategies, expand profit margins, and enhance market competitiveness, thus achieving better performance in the e-commerce market of Amazon’s European sites.